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Kim Cohn and Shelley Ginsburb Brown accepting the PR Daily award in front of a PR Daily step and repeat
News

Easterseals’ ‘Disability is Not a Dirty Word’ Influencer Campaign Wins Prestigious PR Daily Award

Easterseals Southern California accepted PR Daily's Non-Profit Communications Award in the Influencer Communications category for their 2024 'Disability is Not a Dirty Word' influencer campaign.

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The PR Daily nonprofit communications award for easterseals influencer marketing campaign

Congratulations to Easterseals Southern California’s Digital Marketing team for winning a 2025 PR Daily Nonprofit Communications Award in the “Influencer Communications” category for their work on our D1$@B1L*tY is Not a Dirty Word PSA campaign. The awards recognize the most impactful and innovative U.S. campaigns driving mission-focused work across the nonprofit sector. 

The campaign is more than just numbers or metrics—it’s about breaking barriers, fostering dialogue, and amplifying the message that disability is not something to hide, but something to honor, especially now! 

“The communicators recognized in this year’s program are doing more than telling stories, they’re driving missions forward and creating lasting social impact,” said Brendan Gannon, senior marketing manager of PR Daily’s awards programs. “We’re honored to celebrate their achievements.”

To learn more about the influencer campaign, visit our DisabilityPride.com website.